February 2010

California mega law firm, Morrison Foerster is MoFo, and this (above) is its website.

Understandably, the site might confuse you since mofo has more widely recognized, colloquial meanings.  But Morrison Foerster ranks first in search for “mofo.”

The Mofo website cost one million to build, claims Above the Law.  Was it worth it? 

Back in my last year of law school, one of my friends who was still looking for permanent employment responded to an ad seeking a new associate for a three person law firm.  The firm’s managing partner contacted my friend and they had a nice chat.  The partner said that my friend was definitely in

This month’s ABA Journal features a piece on the results of marketing makeovers provided to three solos brave enough to bare their practices for all to see.  The article summarizes the advice given by two marketing experts to three different solos and follows up six months later to see how they’re doing.

I had mixed

I’ve always considered myself a “practical technology user,” adept at mastering the latest and greatest on a strictly need to know basis.  For example, I still can’t program a Tivo or download a movie on my ipod or operate the family Wii because I have no interest in the activities enabled by those technologies.   But

Princeton, New Jersey based solo, Ekaterina Schoenefeld did what every good lawyer is supposed to do:  she abided her state bar’s ethics rules even though doing so cost her financially.   Though duly licensed in New York, Schoenefeld couldn’t practice there.  That’s because New York Judiciary Code section 470 requires non-resident, New York barred lawyers like