Back in June, I had the privilege of speaking at the Missouri Bar’s excellent Solo and Small Firm Conference. In addition to the practicing lawyers in attendance – many who were eight or ten time repeat attendees, the event was also populated by a swarm of yellow-shirted students, who as it turned out, were
Multitask Your Marketing
As a solo or small law firm, you’re probably familiar with “the marketing cycle:” Business is slow, so you throw your heart into marketing. Business picks up, so you stop marketing. Business slows down and there’s nothing in the pipeline because you let up on marketing. And so on.
From reader Cindi Matt of MattLegal
Can’t Stop This Train: Avvo Adds Doctor Reviews
Today, Avvo, a lawyer-rating service introduced a new rating service for doctors. Though Avvo isn’t first to market with doctor review sites — more than a year ago, there were already several other players in the field — Avvo’s entrance shows one thing: whether we professionals like it or not, consumer ratings services are
LexisNexis Contest: Free Marketing Makeover! I’m Judging!
Are you a solo or small-ish firm looking to upgrade your online presence? If so, you might be interested in LexisNexis’ Legal Marketing Makeover Contest, described here where you can win a marketing plan consult with a team of LexisNexis experts, and services including website creation, search engine optimization and profile services on Martindale
MyShingle Fashion: Without The Prints, Can It Still Be A Pucci?
The WSJ asked that last year – without print, is a Pucci dress still a Pucci? I only remember the headline so vividly because I remember seeing it pop up in my Hootsuite, and I remember kind of straightening and thinking, What?! A Pucci without the prints?! Heaven forfend!
Because I say fancy things like
Reminder: ABA Ethics 2020 Briefing 11/4/10 Plus, Another Great Argument for the Cloud…by a Bar LPM Advisor
Just a reminder that the MyShingle Briefing and Hearing on ABA Ethics 2020 Commission Initiatives on Cloud Computing and Lawyer Use of social media is this Thursday, November 4, 2010, 2:30 pm central. To register, click here and you’ll receive the dial-in information. The ABA’s rules are critical as they will impact us as solos,
New York Meet-Up November 7 and SoloCorps Interviews
I’ll be up in the New York area next week, speaking at an NYSBA Bar event, and while I’m there, I’m joining up with Susan Cartier-Liebel at Solo Practice University to host a joint meet up at Rare Bar & Grill, 152 West 26th Street between 6th and 7th Avenue, Sunday, November 7th,
Guest Post, New York Bankruptcy Lawyer Jay Fleischman
Editor’s Note: In honor of National Pro Bono Week, I’m pleased to host a guest post from Jay Fleischman, a New York bankruptcy lawyer and owner of Legal Practice Pro, on why pro bono service represents a win-win for solos and the legal profession.
If you’re a solo then you’re likely stretched pretty
MyShingle Fashion: Full, Flowing, Flattering Skirts
The last time we saw full, fat, fluffy skirts was in the spring/summer of 2006 (or possibly 2005 – I get those seasons mixed up), and they’re back this year and dominating the runway – kind of. This time, however, we’re seeing their ankle-skimming incarnations: the maxi skirts!
The maxi skirt is long and flowing
Don’t Waste My Time on JD Supra
So, this afternoon, I was browsing through Google search results, hunting for fodder for my Nolo Legal Marketing Blawg when a new article at JD Supra, with an intriguing title – Law Firm Marketing: Beyond the Blog popped up in my feed. Anticipating a provocative and fairly substantial article or even White Paper, I